How a Coating Contractor Closed a $33,000 Floor Deal
A contractor reported using listing photos of the client’s home and a supplier’s metallic swatch to create previews for a floor sold remotely.
The Situation
The contractor wanted to show a selected metallic finish in the customer’s own rooms.
When a client reached out about a large metallic floor project, the contractor needed to present options that looked convincing in the client's actual space — not a generic demo room.
What the Contractor Did
The contractor reported using photos of the client’s home from Zillow and a metallic swatch from the supplier’s website to create the previews. For your own projects, use photos and swatches you have permission to upload.
The room previews showed the selected metallic finish in the customer’s space as a visual reference for the sales conversation.
Evergreen Floors reported using ShowFloor previews to sell a $33,000 floor with a custom metallic finish.
The Result
$33,000
Job Closed
Custom metallic blend, multiple rooms
Remote
Sold Without Site Visit
Used Zillow listing photos
Custom blend
Supplier Swatch Uploaded
Imported directly from supplier website
The client committed to a $33,000 metallic floor job after seeing their own rooms with the custom finish applied. The contractor did not need to make a separate trip just to show samples. The visual helped move the decision forward.
The contractor reported that the preview helped the customer choose a finish remotely.
What This Means for Your Business
Two things stand out about this deal.
With room photos and material images you have permission to use, you can start a visual conversation before a site visit.
Second, the contractor was able to import a custom material that was not in any standard catalog. ShowFloor lets you upload your own swatches — from any supplier, any blend, any custom mix. If your customer wants something specific, you can show it to them in their space.
Pro Tip
Use a room preview to discuss metallic patterns and overall appearance, then review physical samples and installation expectations with the customer. Price the work from your project costs and scope.
How ShowFloor Works
Start with a room photo
Take a clear room photo or use one you have permission to upload.
Pick or upload a material
Choose from the catalog or upload a supplier swatch you have permission to use.
Review the preview
Review the floor preview in the room photo before sharing it with your customer.
Send or show
Show on your phone during the estimate, text the before/after, or send a branded proposal with PDF export and online acceptance.
Show Them Their Floor. Close the Job.
Upload a room photo, pick a material, and turn the preview into a proposal your customer can review. Three free previews, no credit card.