Boards flatten texture
Pile height, twist, and pattern only read at room scale. That's exactly what a sample can't show.
For carpet retailers and installers
Show carpet on their stairs, not on a sample board.
Carpet is bought by feel and rejected by sight — two weeks after install, in the customer's own lighting. ShowFloor previews the exact style on a photo of their staircase or room before the order goes in, so the color conversation happens while you're still holding the measure.
Their stairs today
Waterfall install Charcoal Frieze
Before image width: 50 percent.
Real ShowFloor render: the same staircase in charcoal frieze, nosing wrapped the way your installer would actually run it.
Their stairs todayWaterfall install Charcoal FriezeUsed by flooring pros who have closed $15,000 and $33,000 jobs off a ShowFloor preview.
The sample board problem
Every carpet looks the same leaned against a wall.
The customer takes three sample boards home, props them against the baseboard, and squints. Boards flatten the one thing that sells carpet — texture. A frieze and a plush read nearly identical on two square feet, and showroom lighting has already lied to them about the color. So they stall, the boards sit by the door for a week, and the measure appointment you already paid for goes nowhere.
Showroom light lies
The greige that looked warm under your LEDs goes purple in their north-facing bedroom.
The stairs are the showpiece
Stairs are the highest-visibility carpet in the house and the hardest thing to imagine from a flat board.
From measure appointment to picked style.
Built for the person standing in the hallway with a tape measure, not a design studio.
1
Photograph the space
The staircase, the bedroom, the basement. Furniture in place is fine.
2
Pick the styles they liked
Plush, frieze, berber, loop, and pattern styles from the catalog, or upload your own supplier sample.
3
Show it and book it
Flip between finalists with the customer, send the branded preview, and write the order while they're sure.
The style library
24 carpet styles across every texture that sells.
Plushes, friezes, berbers, level loops, and patterns in the neutrals that move — greige, oatmeal, pewter, slate. Every swatch below was rendered by the same pipeline that builds your previews, and your own supplier samples can join them.
Swatches generated by ShowFloor.
Why it closes
The measure visit becomes the closing visit.
Their room, their light
The preview happens in the photo they took, under the lighting they live with. The color they approve is the color they get.
Texture at full scale
Frieze reads shaggy, berber reads looped, plush reads smooth — across a whole room and down a staircase, not on two square feet.
Fewer boards walking out the door
Narrow five contenders to one on screen. The customer decides in the room instead of ghosting with your samples.
The staircase shot
Nobody else can show them their own stairs.
Stairs are where carpet gets seen and where visualizer widgets give up — generic room templates don't have your customer's staircase in them. ShowFloor renders the actual treads and risers from the photo, nosing wrapped, pattern running the right direction. When a customer sees their own staircase done right, the conversation stops being about price.
One saved measure appointment pays for the month.
Start with three free previews. No credit card.
Free Trial
$0No credit card
- 3 previews
- Watermarked output
- All 24 carpet styles included
Solo
$49/mo
- 60 previews/month
- No ShowFloor watermark
- Contractor-branded PDFs
Business
$149/mo
- 250 previews/month
- Brand Studio
- Priority support
FAQ
Questions carpet retailers ask first.
Yes — that's the test we hold renders to. Frieze shows its twist, berber shows its loops, plush shows pile shading. Look at the staircase render at the top of this page at full size and judge for yourself.
Stop losing carpet jobs to a pile of sample boards.
One photo of their stairs, their carpet on screen, and a customer who's finally sure about the color.