For flooring retailers and dealers

Your whole showroom, in the customer's living room.

Shoppers leave with three sample boards and come back never. ShowFloor puts the exact SKU — Shaw, Mohawk, COREtec, Karndean, Daltile, and a thousand more — on a photo of their actual room, then turns the winner into a quote they can approve from their phone.

Real ShowFloor renders: one customer photo, three aisles of your showroom. Same rug, same furniture, same light.

Their room todayShaw Oyster Oak LVP

Used by flooring pros who have closed $15,000 and $33,000 jobs off a ShowFloor preview.

The sample board exit

The customer who "takes samples home" is usually gone for good.

They spent forty minutes in your showroom, narrowed it to three boards, and promised to come back. The boards can't show their room, so at home the decision gets harder instead of easier. Meanwhile the online retailer they browse that night has a visualizer widget — a generic one that pastes fake texture into a stock room, but it's there, and you're closed.

Boards leave, decisions don't happen

Three samples against a couch leg can't settle a whole-room decision. So it doesn't get settled.

Generic visualizers sell nothing

Texture pasted into a stock room shows a floor. It doesn't show the customer THEIR floor.

The quote arrives too late

By the time the estimate lands in their inbox, the excitement from the showroom is gone.

From showroom visit to approved quote.

Works at the counter, in the aisle, or on an in-home measure.

1

Get one photo of their room

The customer has fifty on their phone. Airdrop, text, or email — any of them works.

2

Pull up the SKUs they circled

A thousand-plus real products across 13 categories, searchable by brand and line.

3

Show it and quote it

Flip between contenders together, then send the branded quote they can approve on the spot.

The catalog

13 categories. 1,000+ real products. The brands on your rack.

Shaw, Mohawk, COREtec, Karndean, LifeProof, Mannington, Bruce, Armstrong, Daltile, MSI, Marazzi, Emser, and more — LVP, laminate, hardwood, tile, carpet, plus the DuraSeal and Bona stain lines for your refinishing side. If a SKU is missing, upload the sample and preview it anyway.

Swatches generated by ShowFloor. Brand names identify the product lines represented; ShowFloor is not affiliated with or endorsed by these manufacturers.

ShawMohawkCOREtecKarndeanLifeProofManningtonBruceArmstrongDaltileMSIMarazziEmser TileDuraSealBona
Why it closes

See it, price it, approve it. One conversation.

The exact SKU, not a lookalike

Shaw Oyster Oak means Shaw Oyster Oak — the preview is built from the product, so the floor they fall for is the floor you order.

Cross-category in seconds

LVP against laminate against tile, on the same photo of their room. The upsell from $4 to $8 a square foot shows itself.

The quote rides along

Turn the winning preview into a branded quote with scope and price. The customer approves it from their phone before the mood fades.

Versus the widget

A visualizer that ends in a signed quote, not a screenshot.

Room-scanner widgets are lead magnets: the shopper plays with a stock room, screenshots it, and buys somewhere else. ShowFloor is a sales tool for the person behind the counter — the preview happens on the customer's own room, with your products, and flows straight into a quote they can approve. The visual starts the conversation; the approval ends it.

Cheaper than the sample boards that never come back.

Start with three free previews. No credit card.

Solo

$49/mo
  • 60 previews/month
  • No ShowFloor watermark
  • Contractor-branded PDFs
Start Solo
FAQ

Questions flooring dealers ask first.

No — it's a sales tool for your counter and your in-home visits, not an anonymous widget for window shoppers. The preview runs on the customer's own room photo with the actual SKUs you sell, and it connects to a quote they can approve. See our comparison guide for the full breakdown.

Never lose another sale to "we'll take some samples home."

One photo of their room, the exact SKUs off your rack, and a quote they can approve before dinner.